German cosmetics group Beiersdorf wants to invest in promoting its flagship brand Nivea, which celebrates its centenary this year. The German firm plans to put 1 billion euros in a global advertising campaign in which the star repeatedly internationaleRihannaapparaîtra.
- Rihanna at the NIVEA 100 Years of Skincare Anniversary Celebration (10/05/2011)
- 100 Years Skincare for Life: NIVEA Makes Billion-Euro Investment in its Biggest Global Campaign Ever (10/05/2011)
- Rihanna: Nivea Celebration in Paris! (06/05/2011)
- Rihanna Migrates to Milan for Nivea's 100th Anniversary (06/05/2011)
- Rihanna Migrates to Milan for Nivea's 100th Anniversary (06/05/2011)
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